Beef Australia draws celebrity chef
Internationally renowned Australian chef Curtis Stone will be the special star at Beef Australia at Rockhampton in May 2018.
He is being brought out by Meat and Livestock Australia (MLA), the principal partner of the event.
Getting him there will raise both the profile of the event and the industry itself.
Stone will be Beef Australia’s industry spokesman for 2018. MLA has recruited him to increase the community’s understanding of the Australian beef supply chain and provide inspiration and ideas for using Australian beef.
MLA Managing Director Richard Norton said bringing a chef and personality as acclaimed as Curtis Stone to Rockhampton was exciting.
"Curtis will be a strong advocate for the Australian Beef industry - driving awareness of our quality product and promoting Australian beef amongst consumers and chefs," Mr Norton told the Rockhampton Bulletin.
"Working in conjunction with Beef Australia, MLA is determined to make Beef Australia 2018 the most successful ever - and having Curtis's attendance is a major boost to an already strong line- up of world leading chefs.”
Australian TV viewers know Curtis through his regular appearances on MasterChef and My Kitchen Rules.
Curtis, who is also a restaurateur, author, media personality and businessman, is also known internationally, hosting a number of top rating programs in the US after opening his first solo restaurant, Maude, in Beverley Hills in 2014 and partnering with his brother Luke to open one of the most anticipated restaurants of 2016: Gwen Butcher Shop and Restaurant in Hollywood.
Curtis Stone says he can’t wait until he arrives in Rockhampton.
He says he wants "to celebrate Australian beef - the greatest meat on earth."
"I'm really looking forward to showing thousands of people new and delicious ways to get cooking at home with beef, to create that great taste we all love,” Stone told the Rockhampton Bulletin
"There's going to be so much on offer to show what makes Australian Beef the best in the world."
by Leon Gettler, October 26th 2017
