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A New Era dawns for the Australasian Gaming Expo (AGE)

In 2017 the Australasian Gaming Expo opens at its permanent home, the new ICC Sydney in Darling Harbour.

We're excited about the new location and by the fact that AGE is the world's third largest gaming industry trade show. Requiring 19,000 square metres of floor space, it is one of the largest trade events in Australia and easily the largest gaming event in the Southern Hemisphere.

A finalist in last year's EEAA Awards for Excellence, the event attracts exhibitors and visitors from around Australia and internationally. 

Owned and operated by the Gaming Technologies Association, AGE is the ultimate showplace for new gaming technologies for casinos, clubs and hotels. The biggest attraction is the new machines and games from poker machine suppliers, who look forward to August each year to unveil their best products.

The Association's primary members Ainsworth, Aristocrat, Aruze, Ebet, IGT, Interblock, Konami and Scientific Games are world's-best at their trade and AGE presents a great opportunity for their customers from around the region to experience the latest, cutting-edge gaming design and technologies. And with 15 new casinos scheduled to open in the Asia- Pacific region in the next 5 years – now is the time for suppliers to engage their customers.

New gaming technologies are not the only attraction, with 250 exhibitors (including over 50 for the first time) proudly showcasing Audio Visual equipment, ATM Equipment, Building Services, Cash Handling & Equipment, Consultancy Services, Entertainment, Financial Services, Food and Beverage, Furniture, I.T., Interior Design & Fitout, Marketing Services, Membership Management, Paging & Communication, Point of Sale Systems, Retail, Security, Signage & Displays and Staff Uniforms. So there's definitely something for everyone in the hospitality world.

There they'll see 800 poker machines and hundreds of truckloads of signage and equipment which is moved in to the ICC Sydney Exhibition Centre, installed, connected, tested, used and compared by the most demanding critics and then moved out again – all in only a few days.

Last year 2,527 visitors attended the first day, with 2,911 on the second day and 1,359 on the third day. They came from every Australian State and Territory, along with a big contingent from New Zealand and international guests from America, Europe and around the Asia-Pacific region.

92% of visitors surveyed last year saw the Expo as an opportunity to see new products and technology, while 96% said the exhibition stand quality was good or excellent and 96% said the event itself was satisfactory or excellent.

Visitors who attend the Australasian Gaming Expo are eligible to win a trip for two to the Global Gaming Expo in Las Vegas– including airfares from Sydney and 5 nights at a luxurious Vegas Resort and Casino. One trip for two will be drawn on each day of the Gaming Expo.

The AGE17 app is available for download at the Apple Store, or via the event website. The app features information including how to get to the venue, transport timetables, an interactive floor plan and a detailed exhibitor list. Visitors who have installed the app and accept messages, will receive a welcome message as they pass through the entry gate. Once they're inside the exhibition and pass various points they will get updates about the daily Las Vegas trip draw, entertainment and other activities.

This year we will be running complimentary seminars for all visitors over the first two days of the Expo. A highlight is the seminar at 9am on Wednesday 16 August, when financial commentator Michael Pascoe will chair a panel of Global CEOs from the gaming industry. When visitors register on-line to attend the event, they're also offered the opportunity to register for any seminars they wish to attend.

For the first time the Expo will feature the "AGE Daily" newspaper, covering both event and industry news, which will be free to all registered visitors and will be available online.

All visitors will be able to take away information in "digital show bags" just by tapping their entry badge at their preferred exhibitors' stands and they'll receive email information.

The event website includes the interactive floor plan which is updated in real time, along with a list of exhibitors which can be sorted by company name, stand number or category – and provides contact details for each exhibitor and their website address for further information. Exhibition entry is complimentary to gaming industry executives, courtesy of the Gaming Technologies Association. The exhibition is open from 10am on Tuesday 15, Wednesday 16 and Thursday 17 August and closes at 5pm on the Tuesday and Wednesday (closes at 3pm on the Thursday). Trade suppliers are not eligible to attend the event unless exhibiting and nobody under 18 years of age (including infants) may enter the Exhibition.

More information and Visitor registration are available online at www.austgamingexpo.com or call the Gaming Expo Help Line on 02 9211 7430.

Visit the event website www.austgamingexpo.com or call the Help Line on +61 2 9211 7430.