Ovolo Hotels and SLH partner to grow global footprint
Ovolo Hotels and Small Luxury Hotels of the World (SLH), which has a collection of over 560 independently curated hotels in more than 90 countries, will look to grow their global footprint via a new partnership.
With a presence in Hong Kong, Australia and Indonesia, Ovolo has put five of its Ovolo on SLH’s booking channels.
These include Ovolo Woolloomooloo (Sydney, Australia), Ovolo South Yarra (Melbourne, Australia), Ovolo The Valley (Brisbane, Australia), Ovolo Nishi (Canberra, Australia) and Ovolo Central (Hong Kong).
The boutique hotel group has four hotels and three restaurants in Hong Kong, as well as eight hotels and seven restaurants across Australia.
The partnership will begin with ‘By Ovolo Collective’, which includes the Laneways by Ovolo in Melbourne. This is slated to launch next month, with the remaining hotels in the collection to be staggered throughout the second quarter of 2024.
“At Ovolo, we are thrilled to partner with Small Luxury Hotels of the World, a brand synonymous with independently spirited hotels and excellence,” Ovolo Hotels CEO Dave Baswal said.
“This strategic alliance not only strengthens our presence across key global markets while remaining independently owned and operated, but also allows us to showcase the distinct character and innovation that defines Ovolo while connecting with travellers emotionally.”
Small Luxury Hotels of the World senior vice president Asia Pacific Mark Wong said, “We are elated to welcome Ovolo Hotels back to the SLH membership.
The renewed alliance with Ovolo Hotels brings more exciting promotional prospects; and elevates SLH’s presence in Australia and wherever the Ovolo Hotels brand name goes.
“Each characterful Ovolo hotel exemplifies the high standards of excellence and impeccably embodies the spirit of individual character and connects with the independently minded traveller that SLH member hotels are known for.”
SLH also has a partnership with Hilton.
The Hilton arrangement will see selected properties become available to book through Hilton’s channels. Hilton Honors members will also be able to tap into new earning and redemption opportunities.
Jonathan Jackson, 4th March 2024
