Dimmi rebrands as ‘TheFork’
Restaurant booking site Dimmi has started 2019 with a rebrand, unveiling a new name, a new logo, a new-look website and new apps.
The TripAdvisor-owned service is now known as TheFork, with all current Dimmi restaurants now joining 50,000 restaurants in the network across 10 European countries.
“Our new brand isn’t just a logo and name change; it will be at the heart of everything we do,” said Jared Chapman, managing director of Dimmi.
“Now part of TheFork, we’re more focused than ever on bringing diners and restaurants together for new dining discoveries.
“The introduction of our new brand in Australia reflects the success of the business to date and our exciting vision for the future.
“We’re committed to helping restaurateurs build their businesses by attracting new customers, digitally managing their diaries and retaining existing clientele.”
Sheridan Randall, 8th January 2019
